Archive for February 16th, 2010

I took part in a debate at the University of Westminster last night alongside that wily old fox Max Clifford (the second time I’ve shared a stage with him – it always makes for an interesting experience) and others, discussing Celebrity Brands: Desire, Dollars and Danger?

It was a rather curious and disappointing night; most of the questions from the floor were from people seeking insight via anecdote and I found myself missing the grillings I got from wannabe journalists 15 years ago about the nature of PR. The media has changed, without doubt – celebrity has come to be a sop they use to send us to sleep easily at night, a sort of weak-horlicks fairytale with all the calories and morals removed. Read the rest of this entry »