Mark's history of the Hollywood publicists - how the Fixers, Fakers and Star Makers Created the Celebrity Industry.
Posts Tagged ‘brand republic’
How to Keep Your Head in Advertising
June 10th, 2010 | 
Author: The Media Buying world is clearly in need of some PR help to drag it out of the 1980s. I found myself reading, jaw dropping to the table, this Media Week article by MediaCom’s Claudine Collins. It’s as if it had been ghosted by Charlie Brooker, Chris Morris and Helen Fielding – it reads like an unholy alliance between Bridget Jones’s Diary and Nathan Barley.
Snippets like “Later, the Telegraph’s party goes to dinner at the Goring Hotel in Victoria, where I sit next to Sir John Sawers, the head of MI6 – it is a real-life James Bond moment” and “Back in the gym for 5.45am where my personal trainer Gary nearly kills me – but luckily he is gorgeous to look at so I don’t mind” really set the tone, if a tone can be found in amongst the slew of names of the successful, rich and famous. Read the rest of this entry »
Posted in Mark My Words | 
Tags: adettes, adlads, advertising, brand republic, bridget jones, charlie brooker, chris morris, claudine collins, gym, helen fielding, ivan clark, james bond, jedward, media week, mediacom, MI6, nathan barley, radio 4, Telegraph, today | 
No Comments »
Lobbying for Power
Most people in the country are worrying about the leadership of the country under the new coalition, and their concerns for the nation run to a number of issues, from what will happen with capital gains tax, what will happen with inheritance tax, will there or won’t there be cuts in public services, will the economy survive and will we have a stable government?
Not me. I have perceived a new threat. I am wondering nervously what the reaction will be when the nation wakes up and realises that they have, in David Cameron, an ex-PR man as Prime Minister. An ex-PR man, moreover, of whom Jeff Randall – quoted in the Mirror – said: “In my experience, he never gave a straight answer when dissemblance was a plausible alternative.” Read the rest of this entry »
Posted in Mark My Words |
Tags: alistair campbell, aviva, brand republic, David Cameron, election, gamekeeper, ian monk, leadership, lobby, lobbying, margot james, phil hall, poacher, PR, senate, spin, stuart higgins, tracey crouch, weber shandwick, westminster |
No Comments »
The Spin and the Power
Most people in the country are worrying about the leadership of the country under the new coalition, and their concerns for the nation run to a number of issues, from what will happen with capital gains tax, what will happen with inheritance tax, will there or won’t there be cuts in public services, will the economy survive and will we have a stable government?
Not me. I have perceived a new threat. I am wondering nervously what the reaction will be when the nation wakes up and realises that they have, in David Cameron, an ex-PR man as Prime Minister. Read the rest of this entry »
Posted in Mark My Words |
Tags: alistair campbell, aviva, brand republic, David Cameron, election, gamekeeper, ian monk, leadership, lobby, lobbying, margot james, phil hall, poacher, PR, spin, stuart higgins, tracey crouch, weber shandwick |
No Comments »
