Posts Tagged ‘horror’

50 Years of Psycho Stuntsmanship

As the nights draw in faster and faster, it’s worth remembering that, 50 years ago, Alfred Hitchcock dreamed up two things that have defined the horror film industry ever since. The first was the film Psycho. The second was a publicity stunt for the film that was so successful that it has come back time and time again, in one form or another, to open other films. Because of its ubiquity, it doesn’t appear to be revolutionary anymore, but it was.

The stunt was simple; Hitchcock simply demanded that the audience be barred from entering the cinema after the film had started. Back then, people tended to wander into the cinema half way through a film and stay for the first reels of the next showing if they liked what they saw. Read the rest of this entry »

The Publicity Spin Drier

The Mel Gibson/Oksana Grigorieva row that has been consuming America whole for the last few weeks has taken a new turn, according to the TMZ website, with Oksana’s publicist Steve Jaffe leaving for pastures somewhat less argumentative.

The big question racing round the media and the net is: did Jaffe walk or was he pushed? But in an age when the big news organizations are repositioning themselves as verifiers of the news, given the predominance of the blogosphere and the Twitterati as breakers of the news, it’s never going to be as cut and dried as that.

According to RadarOnline, and quoted in the Mail, Jaffe has stated: “The case was so all encompassing in terms of my time and the strict orders by the judge. I have other clients in serious crises who require my time.” Read the rest of this entry »

Borkowski