Posts Tagged ‘money’
The Publicity Spin Drier
The Mel Gibson/Oksana Grigorieva row that has been consuming America whole for the last few weeks has taken a new turn, according to the TMZ website, with Oksana’s publicist Steve Jaffe leaving for pastures somewhat less argumentative.
The big question racing round the media and the net is: did Jaffe walk or was he pushed? But in an age when the big news organizations are repositioning themselves as verifiers of the news, given the predominance of the blogosphere and the Twitterati as breakers of the news, it’s never going to be as cut and dried as that.
According to RadarOnline, and quoted in the Mail, Jaffe has stated: “The case was so all encompassing in terms of my time and the strict orders by the judge. I have other clients in serious crises who require my time.” Read the rest of this entry »
Celebrity and the Dying Art of Debate
I took part in a debate at the University of Westminster last night alongside that wily old fox Max Clifford (the second time I’ve shared a stage with him – it always makes for an interesting experience) and others, discussing Celebrity Brands: Desire, Dollars and Danger?
It was a rather curious and disappointing night; most of the questions from the floor were from people seeking insight via anecdote and I found myself missing the grillings I got from wannabe journalists 15 years ago about the nature of PR. The media has changed, without doubt – celebrity has come to be a sop they use to send us to sleep easily at night, a sort of weak-horlicks fairytale with all the calories and morals removed. Read the rest of this entry »
John Terry and the Future of Football
The question of whether or not John Terry should be stripped of the England captaincy after recent revelations is irrelevant. There are bigger issues at stake in the world of football. If we’re to learn one thing from the wretched saga surrounding Terry it’s that it is not his career and reputation that faces a meltdown – the reputation of football is on a fast track to the sewer and is in need of urgent PR.
Money is the acne on the face of football and with teenage afflictions comes teenage behaviour. Young men with that much loose power stuffed in their wallets are prone to go a little crazy and Terry is no exception. Money and hormones repress morals – every time, without exception.
Top-flight footballers are a breed apart thanks to the astonishing amounts of money they take home; the offspring of a bestial union between money and sport. They should not be held up as exemplars of any sort of moral code. And don’t forget that great footballers make great targets for super-agents who want to make their percentage, for wannabe WAGS with eyes on the dream ticket these players represent, for clubs who require their pound of flesh. Football is as much about milking the cash cows as it is about sport. If not more. Read the rest of this entry »
Stunt Deflation: The Balloon Boy Aftermath
It seems that there is a total sense of humour failure endemic throughout the world when it comes to stunts like the ‘Balloon Boy’ incident, as the ongoing trial of the parents proves – they apparently pleaded guilty only after the wife, who is Japanese, was threatened with deportation.
Certainly, the need to think about wider concerns makes outlandish and outrageous stunts a more difficult prospect in this health and safety and desperately money-conscious world. Some years ago, a band wanted me to help them arrange to completely stop traffic in Piccadilly Circus so they could play a gig from a flat bed truck – I had to hold a hand up and say “what are we going to do if an ambulance comes through with a heart attack victim on board?” The need to stand back and question all possible outcomes is even more imperative nowadays.
As much as the Rupert Pupkinish hedonistic approach is appealing, for its ability to grab headlines and for the sheer thrill of pulling something extraordinary and outrageous off, the parents of ‘Balloon Boy’ are proof positive that care has to be taken and that serious thought has to be applied if you don’t want an initially amused and fascinated public to turn on you if even the smallest thing goes wrong. Fame for the sake of it can be a costly business.


